- Meteor were moving to a new location within the eircom building at Heuston South Quarter, and needed to create ownership within their allocated space and communicate their values to not only Meteor staff but also to the rest of the organization within the building.
- Our role was to recommend on the external location signage, reception environment and signage, brand messaging and floor graphics.
- We approached the reception as a brand statement, including interactive product display and brand messaging. Floor communications utilised existing brand assets and were applied to key locations on the Meteor floor. Pillars were utilized for branded floor to ceiling banners supported by meeting room window vinyl’s
- This approach has also been adapted to other Meteor Offices including the refresh of the offices at Citywest, which included a complete interior decoration package and applied graphics to key locations.
- The Meteor external signage needed to be confident and impactful yet in keeping with the existing signage and the architecture. StudioRichards’s recommendation was to adopt similar materials and finishes to the existing signs, including a 2m landmark location sign to give meteor equal ownership of the whole building.
