- Kanchi is the new name and identity for the Aisling Foundation. The new identity needed to reflect the organisations international scope and inclusivity in an innovative and dynamic fashion. The new identity we created by us had inclusivity at its heart.
- The brand graphic style includes a confident blue with a secondary palette of bright and optimistic colours. It uses typefaces that are friendly and highly legible and a graphic style that is influenced by the brand identity.
- We implemented the brand across all communications, including printed environments and launch communications. We also created guidelines for usage of the brand and a 156 page Ability Award annual.
